Marketing Manager (B2B)

Marketing, PR, Media & Communications
Falmouth, Cornwall
Salary Details
£30-£35k (plus performance bonus). Negotiable based on skills
Job Type
Permanent|Part Time
Closing Date
This exciting role will enable the successful candidate to join our friendly and high performing team to support the continued growth of our email marketing agency services.

Job Description

Jarrang has used email marketing to support the development of hundreds of businesses across multiple industries throughout the UK & Europe since 2003. One of our core principles is that we do what we say we’re going to do, when we say we’re going to do it. Do you share our view of the world? If so, read on...

This is a great opportunity for a motivated individual, wanting to progress their marketing career by promoting our team of specialists who deliver high quality email marketing campaigns for our clients. 

Working in the Commercial Team, your job is to develop marketing activities to drive inbound leads and support business growth. We are looking for someone who can think outside the box creatively, has a positive and flexible approach and can work as part of a tight-knit, high-performing team to deliver results.

Key Responsibilities:

  • Focus on creation of inbound leads through appropriate marketing activities
  • Working in the Commercial Team this role is ?focussed on acquiring, retaining and growing customers through the management of all online and offline marketing programs including content syndication, email, social, lead-nurturing, online channel marketing, events, and analytics
  • Collaborate with an array of cross-functional team members and contractors (Sales, PR, Design, and PPC) to increase marketing’s contribution to revenue
  • Play an active role in all lead generation activity, working to targets
  • Create specific lead generation campaigns for our target markets
  • Perform ongoing tracking and reporting on B2B lead marketing activities
  • Budget management and business case creation for new initiatives
  • Create and nurture buyer personas, which identify customer needs in each market
  • Support the Commercial Team with proposals and pitches
  • Track and identify key competitor activity and industry topics

The Successful Candidate:

  • Proven and demonstrable skills in a similar role - ideally 5+ years experience
  • Proven track record managing B2B marketing pipeline generation, including managing campaigns from concept to ROI analysis
  • Considerable knowledge of lead generation/ nurture marketing automation
  • Strong analytical skills; including experience reviewing performance results, creating reports and making recommendations for future actions
  • Exceptional organisational and project management skills, ability to manage multiple projects, and ability to meet deadlines
  • Excellent attention to detail 
  • Outstanding communication skills - must be able to confidently manage stakeholders by picking up the phone, join a Zoom call, or attend face to face meetings
  • Ability to remain calm and organised under pressure
  • Eager to learn and passionate about the email marketing industry

Desirable – we’d love you to have this:

  • Experience of working within a marketing agency or similar
  • Knowledge of email best practice and industry developments
  • Experience in using G-Suite (incl. Docs and Sheets)
  • Prior experience of email marketing platforms 
  • Copywriting or proof-reading experience
  • Working knowledge of Google Analytics and Data Studio reports
  • A marketing-related degree or similar

Benefits – what we’ll give you:

The salary is negotiable based on experience alongside a host of other benefits, including:

  • 25 days’ holiday, plus an additional day for each year served, up to 30 days (plus public holidays)
  • Flexible working/ home working considered
  • Performance bonus paid annually
  • Company pension scheme
  • Friendly, inclusive, family-feel environment
  • Weekly team quiz
  • Team building days
  • Head Office in a beautiful coastal location
  • As a small, niche agency, you’ll be able to see the impact of your work on a daily basis

Company Description

We are the email marketing experts, creating award-winning email marketing campaigns since 2003 for our clients and their customers. We help our clients turn their data into sales by making sure the right message is delivered to the right people at the right time.

Our core values sit at the heart of our business and it’s these values we bring to the table with every client we work with.

Our relationships are built on trust, expertise, partnerships and results. In our experience, it’s the perfect mix for lasting and continued success. 


Other Application Details

Interested? – here’s what we’d like you to do next:

Does working at Jarrang sound like the perfect match for you?   Please click Register and Apply or Log in and Apply, and send us your CV & covering letter about why you’re our ideal candidate today.

  • Jarrang is an Equal Opportunities employer
  • Office based; Remote Considered
  • Full time, Part-time Considered
  • Closing date: 24th September 2021
  • Interviews: w/c 27th September 2021

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