Marketing Assistant (Social Media & Communities)

Marketing, PR, Media & Communications
Salary Details
Circa £18,000 per annum
Hours of work
Full time 37.5 hour per week
Job Type
Closing Date
Frugi, the UK’s bestselling organic childrenswear brand, is looking for a dynamic Marketing Assistant to join our successful Brand Marketing team.

Job Description

About You

You are a dynamic character who wants to gain a wide spectrum of marketing and ecommerce knowledge. With a background in marketing you’ll be experienced in various marketing activities, creating engaging content and campaigns that make people fall (and stay) in love with Frugi! You’ll be brimming with ideas to continue to improve our communication to customers and ensure the brand has a constant stream of brilliant social content. You’ll be computer literate and super organised with excellent time management skills and the ability to work in a fast-paced environment with tight deadlines.

Your Role in a Nutshell

This role is about looking at all the different ways we interact with our community (online & offline), ensuring we are creating engaging content and marketing campaigns that make people fall (and stay) in love with Frugi! You’ll be helping to ensure the Brand is always well represented and is consistent across all platforms. You’ll be helping to ensure the brand has a constant stream of brilliant content through our marketing campaigns alongside the wider Marketing Team. You’ll live and breathe our vision and values making sure the Frugi customer is always at the heart of everything you do. Within this role you'll rotate around a variety of marketing teams helping you to gain a deeper understanding of multiple marketing channels. Not only will you become an invaluable resource to the whole marketing team, you'll also be proactive in developing your skills and knowledge of the brand.

Your Key Responsibilities

  • Work alongside the Marketing Coordinators to help us grow our social media community by planning, briefing and scheduling content as per our brand communications plan. (Including covering social out-of-hours as and when required)
  • Have an up-to-date understanding of how each Frugi social channel works and how to optimize content so that it is engaging, formats correctly and drives conversion
  • Help to execute fun and engaging social media promotions for Frugi
  • Keep on top of trends, best practice and developments to ensure Frugi are ahead of the curve as well as complying with data legislation including GDPR.
  • Help to track and monitor social media to drive KPIs (engagement, site traffic, shareability)
  • Complete customer journey checks and review what competitors are doing.
  • Compile and analyse data from a range of systems and sources (Google Analytics, internal software) to create bespoke reporting, analysis and interpretation of activities.
  • Support with the creation of relevant briefs for the Brand team as per the agreed timescales.
  • Contribute new and innovative ways to drive the business forward and improve the customer journey.
  • Provide internal support to the Brand and wider Marketing Team

Essential skills

  • You’ll have a background & passion for marketing with a focus on online and offline communities, keeping yourself up to date with the latest industry developments.
  • Excellent communicator in the spoken and written word, with accuracy and great attention to detail – nothing will get past you!
  • You’ll be adaptable and flexible, a creative and innovative thinker and ‘out of the box’ problem solver.
  • You’ll have a working knowledge of Facebook, Twitter, Instagram, Pinterest and LinkedIn and be quick to learn bespoke in-house systems and platforms
  • Your analytical skills will be honed, and you’ll be able to present data and findings in a clear and logical manner.
  • You’ll be able to build solid working relationships internally and with external suppliers and work collaboratively as part of a team.
  • You’ll be super organised with excellent time management skills and the ability to work to tight deadlines.

What’s in it for you?

  • We’re offering a full time, permanent contract.
  • We’ll invest in you with a competitive salary, circa £18,000
  • To help save for your future you can join our company pension scheme.
  • A share of the profits - if we have a good year we’ll share it.
  • You’ll get a great discount across our fantastic range.
  • We’ll invite you to take part in our healthy workplace activities such as lunchtime walks, yoga, etc.
  • We hold regular company events organised by our very own Frugi Fun Committee.
  • We offer fabulous career progression and development opportunities. As we grow, you’ll grow too!
  • We provide a slightly bonkers but very fun and exciting environment to work in.

Company Description

About Frugi

Frugi is the UK’s bestselling organic childrenswear brand, proving that ethical and organic clothing can be bright, beautiful and successful! The company was born in 2004 and continues to grow at 25% every year, selling through a rapidly expanding network of over 500 stockists in more than 50 countries worldwide.

We strive to be ethical in everything we do, each year donating 1% of our turnover to our Little Clothes BIG Change charity project which includes a children’s charity, the Cornwall Wildlife Trust and an orphanage in India.

Over the last 12 months we have been earmarked by The Sunday Times Fast Track Ones to Watch list, received GOLD in the Healthy Workplace Awards, expanded to more than 80 permanent team members with even more joining us for our busy seasons, grown our turnover to £10m, donated over £100k to charity, and eaten a lot of pasties (and cake!).

We strive to be the most fun, desirable and trusted clothing brand on the planet, but this is only the start of it…

Other Application Details

How to Apply

Attach your CV and a covering letter stating why you are exactly the right person to join our team. Your covering letter is the perfect opportunity to showcase your personality and understanding of all things Frugi – so go for it!!

Closing date: Monday 12th November. We’ll be interviewing as we go along, so the role may close earlier than advertised. The early bird catches the worm!

Important: All applicants must have the right to live and work in the UK at the time of submitting your application; unfortunately, Frugi are not licensed to sponsor overseas workers.

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