Ecommerce & Trading Manager

IT & Information Services, Marketing, PR, Media & Communications
Salary Details
We’ll invest in you with a competitive salary, depending on your skills
Job Type
Closing Date
Frugi, the UK's leading organic childrenswear brand are looking for an experienced Ecommerce & Trading Manager to join our team in Helston, Cornwall

Job Description

About you

We are looking for someone who has a passion for innovation and the ability to run our e-commerce global platform.  You’ll have previous experience at a similar level, with the ability to plan and map out new markets and opportunities. You will be a creative and skilled stakeholder who can identify, develop, and monitor new ideas to maximise growth.  You will have a strong retail background and solid analytical skills, where you can build on business strategy. With proven leadership skills you’ll take your team, including external suppliers, on an exciting journey to build on successes, explore new ideas and achieve results.

Your Role in a Nutshell

To oversee the day to day running of Frugi’s group (Frugi, Totsbots, Bloom & Nora) e-commerce global platform. You will be a trader at heart, read the market, align trading and marketing activity and be able to provide strategic recommendations for the Director of E-Commerce and Marketing.  As eCommerce Trading Manager, you will develop and drive the trading of online channels to increase sales.

Your Key Responsibilities

  • Trade the channel to increase sales across the Frugi group of brands for UK and internationally
  • Lead a CRO strategy and implement a test & learn plan
  • Build out the analytics capability and share insights across the business
  • Use analytics and all relevant insights to gain a strong understanding of the customer journey to optimise sales, measure performance & define strategy
  • Own customer journey and drive improvements with NPS (Net Promoter Score)
  • Drive and innovated merchandising across the site and drive improvements in customer availability across sites with wider teams
  • Work closely with performance marketing (agency relationship) to drive conversion, increase new customer acquisition and repeat purchases
  • Manage the CRM function to drive customer life cycle
  • Develop a deep understanding of the current market and highlight opportunities, including online marketplaces, to expand our reach nationally and internationally, turning ideas into actionable plans
  • Develop knowledge of the product and market with customer focus highlighting peaks in the market
  • Lead all aspects of the e-commerce business including, business planning, web analytics, content strategy, promotional campaigns, and other online marketing
  • Evaluate, prioritize, develop, manage, implement, and test e-commerce initiatives and input in shaping future ecommerce roadmap with wider web project managers
  • Organise launch dates, site navigation amendments, design output and reporting mechanisms for upcoming projects and development implementations
  • Forecasting and planning for finance and warehouse teams
  • Provide leadership and direction to the team to meet business and individual objectives.
  • Conduct regular 1-2-1 meetings and annual appraisals to monitor and evaluate individual performance, offering constructive feedback and tailored development plans to encourage continuous personal development.
  • Provide feedback and reporting to senior management, regarding the performance, growth and future needs of your team when required.

Essential skills

  • 3-5 years experience within ecommerce
  • Experience with a retail FMCG /preferably fashion brand as an existing ecommerce manager (be managing at least one line report in ecommerce)
  • Proven experience managing a team
  • Knowledge awareness of CRO
  • Experience of management of Marketplaces.
  • Google Analytics Experience
  • Experience of Magento 2 and/or Shopify+ (Desirable but not essential)
  • Excellent communicator in the spoken and written word, with accuracy and great attention to detail.
  • Super organised with excellent time management skills and the ability to work to tight deadlines.
  • Solid IT skills, with good working knowledge of MS Office programs and the ability to learn in-house systems quickly

What’s in it for you?

  • We’re offering a full time, permanent contract.
  • We’ll invest in you with a competitive salary, depending on your skills and experience.
  • The role is ideally based at our HQ in Helston, Cornwall, however we will consider remote working on a permanent basis for the right candidate, with an expectation minimum of one visit per month to Frugi headquarters (minimum expectation on site 3 days per month
  • We’ll support your ongoing professional development with bespoke learning initiatives and training opportunities.
  • We offer fabulous career progression - as we grow, you’ll grow too!
  • If we have a good year, we’ll share our profits with the team.
  • To help save for your future you can join our company pension scheme.
  • We’ll give you a whopping 60% discount across our fantastic range.
  • We’ll invite you to take part in our award-winning health & wellbeing activities.
  • We hold regular team events organised by our very own Frugi Fun Committee.
  • We offer a dynamic, innovative and exciting environment to work in.

Company Description

About Frugi

Frugi is the UK’s bestselling organic childrenswear brand, proving that ethical and organic clothing can be bright, beautiful and successful! The company was born in 2004 and continues to grow at 25% every year, selling through a rapidly expanding network of over 500 stockists in more than 25 countries worldwide.

We strive to be ethical in everything we do, each year donating 1% of our turnover to our Little Clothes BIG Change charity project which includes a children’s charity, the Cornwall Wildlife Trust and an orphanage in India.

In 2019 we partnered with TotsBots with whom we share the same values and principles around ethics and sustainability. Through this partnership we are able to bring the Frugi, TotsBots and Bloom & Nora brands together, expanding our product offering and our team.

We have been awarded 3 Queens Awards, been earmarked by both the Best Companies 'Ones to Watch' list and The Sunday Times Fast Track 'Ones to Watch' list, received GOLD in the Healthy Workplace Awards for 3 consecutive years, expanded to more than 100 permanent team members with even more joining us for our busy seasons, accelerated our turnover year after year, donated over £720k to charity, and eaten a lot of pasties (and cake!).

We strive to be the most fun, desirable and trusted clothing brand on the planet, but this is only the start of it....

Other Application Details

How to Apply

Please click APPLY now and send your CV and a covering letter stating why you are exactly the right person to join our team to Your covering letter is the perfect opportunity to showcase your personality and understanding of all things Frugi – so go for it!!  Please ensure that this uploaded into one document preferably a PDF. 

Closing date: 31st January 2021. We’ll be interviewing as we go along, so the role may close earlier than advertised. The early bird catches the worm!

Important: All applicants must have the right to live and work in the UK at the time of submitting your application; unfortunately, Frugi are not licensed to sponsor overseas workers.

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