Digital Marketing & Social Media Manager

Organisation
Dash
Reference
VAC-5002
Sector
Creative Arts, Design, Culture & Humanities, Marketing, PR, Media & Communications
Location
Redruth, Cornwall
Salary Details
£22,000-£26,000
Hours of work
8:30 – 17:00, Monday to Friday
Job Type
Permanent
Closing Date
07/03/2021
The Dash Group are looking to recruit a Digital Marketing & Social Media Manager to take responsibility for representing our brands with a view to increasing traffic, revenue, and profitability.

Job Description

Working alongside our in house Graphic Designer and Web Developer, this challenging role will involve overseeing the online development of all our brands which include Dash4it, The Cornish Hamper Store, The Cornish Pasty Store, Dash Drive, Dash Self Store and Dash Express.

Main Duties & Responsibilities

  • To create and monitor paid online marketing campaigns across multiple platforms
  • Social media posting to establish a personality for each of our brands
  • To identify and implement new marketing opportunities to maximise ROI
  • Reporting on, and being accountable for the success of marketing campaigns
  • To generate and review copy, consistent with brand personalities

Online Marketing Activities

  • Working extensively with paid ads across Google, Bing, and social media platforms to maximise conversion performance across our ecommerce businesses
  • Search engine optimisation
  • Data analytics
  • Viral marketing
  • Email marketing
  • Updating and managing social media marketing platforms
  • Liaising with external agencies as required

Other Marketing Activities

  • Preparing promotional materials and internal documents
  • Preparation and placement of PR, editorial and marketing materials
  • Assessing sponsorship opportunities

Personal Specification:

  • Extensive experience of setting up and reviewing paid ads across Google, Bing and social media
  • Excellent verbal and written communication skills
  • Prior experience of marketing through social media
  • Confident with figures and an analytical approach to work
  • Highly organised with close attention to detail
  • Experience in creating e-mailshots/newsletters          

Hours of Work: 

  • This is a permanent full-time position with hours of work from 8:30 – 17:00, Monday to Friday with some monitoring of campaigns outside of regular office hours as required. The role will initially involve home working but will be office based when circumstances allow.
  • Holiday Entitlement: 28 days per year

 

Company Description

The Dash Group is based in Redruth and provides a diverse range of services to businesses and consumers. Dash Logistic Services offers distribution, fulfilment, vehicle hire and self-storage throughout the South West and beyond, Dash Convenience Stores serve local communities in Cornwall and DWN supplies hampers, maps and other fast-moving goods to retailers and consumers across the UK.

Other Application Details

To make an application please click APPLY now where you will be redirected to an external website to complete application. 

 

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