Business Development Manager – Europe (North and East)

Sales, Business Development & Purchasing
Home-based with frequent travel
Salary Details
Competitive salary, depending on your skills and experience, plus a sales target related bonus
Hours of work
Full time 37.5 hour per week
Job Type
Closing Date
Frugi is the UK’s bestselling organic childrenswear brand, are looking for an experienced Business Development Manager to cover the Europe North and East area.

Job Description

About You

With a background in retail/field sales, you will be highly commercial with a proven track record of achieving sales targets. You’ll have excellent communication and relationship building skills with internal and external parties alike. You’ll be computer literate and super organised with excellent time management skills and the ability to work in a fast-paced environment with tight deadlines. An enjoyment of, and willingness to, travel is a must. This is a home-based role with extensive travel to Northern and Eastern Europe (Scandinavia, Netherlands Switzerland, Austria, Luxembourg, Poland, Romania, etc); proximity to a major airport with direct flights to Northern and Eastern Europe is a must. Relevant language skills and experience selling into Scandinavia and Eastern Europe is highly desirable.


Your Role in a Nutshell

To identify new business development opportunities that are in line with the company’s growth aspirations and nurture existing accounts to achieve their full potential.

Your Key Responsibilities

  • Prospect and develop new business opportunities with key retailers within your territory and turn this into increased business.
  • Develop, maintain and grow long term relationships with high potential customers and existing accounts with a focus on both financial gain and customer satisfaction.
  • Respond to, and follow up, sales enquiries using appropriate methods in a timely manner.
  • Attend trade shows, run “pop-up” show rooms and visit customers in their retail environment.
  • Maintain accurate customer prospect and sales activity within the central sales database.
  • Develop business plans for each account, with SMART objectives and budgets set against each customer.
  • Prepare and analyse your sales data to ensure that sales efforts are targeted to maximum effect.
  • Feedback customer comments to the design department contributing to further improvement of the Frugi product and offering.
  • Contribute ideas for the marketing team such as POS, incentives and improvements to our marketing literature to help support our retail community develop and promote their businesses further.
  • Ensure that the pre- season sales target for your territory is reached by great planning before the high sales intensity periods of the year.
  • Identify key accounts with growth potential within your territory and work with marketing to organise events, bespoke POS and VM/product training.
  • Monitor “in season” reserves of stock and drive top-up orders from appropriate retailers
  • Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators to increase sales with existing clients and recruit new business.
  • Home based with extensive travel visiting at least two customers every day during the pre-order selling period and prospect trips planned in-season to recruit new customers.


Essential skills

  • “Needs based” selling experience in a retail/field sales environment – preferably in the fashion sector.
  • Detailed planning and objective setting experience as well as analytical skills to assess performance.
  • Deep commercial understanding of what makes businesses thrive and you will possess a high degree of credibility in the customer’s eyes.
  • Strong negotiation skills.
  • You will love people and people will love you!
  • Super organised with excellent time management skills and the ability to work to tight deadlines.
  • Excellent communicator in the spoken and written word, with accuracy and great attention to detail.
  • Computer literacy.
  • Full Clean Driving Licence.
  • You’ll be located near to an airport with direct links to Northern and Eastern Europe (Scandinavia, Netherlands Switzerland, Austria, Luxembourg, Poland, Romania, etc).
  • Relevant languages would be highly desirable.

What’s in it for you?

  • We’re offering a full time, permanent contract.
  • We’ll invest in you with a competitive salary, depending on your skills and experience, plus a sales target related bonus.
  • To help save for your future you can join our company pension scheme, including matched contributions.
  • A share of the profits - if we have a good year we’ll share it.
  • You’ll get a great discount across our fantastic range.
  • We’ll invite you to take part in our healthy workplace activities such as lunchtime walks, yoga, etc.
  • We hold regular company events organised by our very own Frugi Fun Committee.
  • We offer fabulous career progression and development opportunities. As we grow, you’ll grow too!
  • We provide a slightly bonkers but very fun and exciting environment to work in.



Company Description

Frugi is the UK’s bestselling organic childrenswear brand, proving that ethical and organic clothing can be bright, beautiful and successful! The company was born in 2004 and continues to grow at 40% every year, selling through a rapidly expanding network of over 500 stockists in more than 50 countries worldwide.

We strive to be ethical in everything we do, each year donating 1% of our turnover to our Little Clothes BIG Change charity project which includes a children’s charity, the Cornwall Wildlife Trust and an orphanage in India.

Over the last 12 months we have been earmarked by The Sunday Times Fast Track Ones to Watch list, received GOLD in the Healthy Workplace Awards, expanded to more than 80 permanent team members with even more joining us for our busy seasons, grown our turnover to £8m, donated over £78k to charity, and eaten a lot of pasties (and cake!).

We strive to be the most fun, desirable and trusted clothing brand on the planet, but this is only the start of it…

Other Application Details

How to Apply

Send your CV and a covering letter stating why you are exactly the right person to join our team to 

Closing date: 15th April 2018. We’ll be interviewing as we go along, so the role may close earlier than advertised. The early bird catches the worm!

Important: All applicants must have the right to live and work in the UK at the time of submitting your application; unfortunately, Frugi are not licenced to sponsor overseas workers.

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European Union - European Regional Development Fund